So, we were burning the midnight oil to make sure that everything was ready for AwesomeCon. It was our first outing as a company and we wanted to do everything right. So, a few lessons learned:
1) Some of us are not morning people. Morning people and not morning people do not mix well over breakfast.
2) Glitter for costuming is almost impossible to get rid of. (It’s in the washing machine now. Our clothes will glitter for years.)
3) Do not have mixed focus. No, that’s not right. Have integrated focus. We have books and bookmarks. They need to be mixed together. Those things which attract kids should be blended in with children’s books.
4) Giving people comparisons for books works better than simply genre. (Evil Empire style: If you like “blank” you may like “blank.”) Caveat: trying to find comparisons for mixed-genre can occasionally be an issue. This is why is behooves you to read widely.
5) Book covers sell books. That judging a book by it’s cover saying is BS. EVERYONE judges books by their cover.
6) You must be enthusiastic about your products or you’ll be destroyed.
7) Visual display is very important. I will probably do an actual post on this elsewhere. I’ll cross-post it here.
8) Make sure you have protein and lots of caffeine or you’ll be toast by the end of the day.
9) Partners are good. One person having to do the entire weekend alone would have been really difficult. If you’re going to be alone at a sale, make sure you have someone who can give you bathroom breaks and walk breaks.
10) AWESOMECON IS AWESOME. We’re signed up for next year already. We just have to consider what sort of programming we’d like to suggest. (ie: working with a publisher, getting through the slush pile) Any ideas?